La Nave de Serafin
Documentary Advertising
A documentary celebrating passion, legacy, and craftsmanship.
Powered by Sworn and produced through Galerie, this documentary-style advertisement combined cinematic storytelling with authentic production.
(Research)
The documentary was created to tell Serafín's story, celebrating the completion of his dream car hangar while naturally connecting his lifelong passion for cars with his body shop. Rather than producing a traditional advertisement, the goal was to tell his personal story through authentic storytelling.
(Process)
Over three days of filming, we immersed ourselves in Serafín's world, capturing genuine moments and routines. By building a close connection with him, we created a documentary that feels personal, honest, and true to his story.
(Results)
The documentary is currently on its festival run, with radio and TV features generating organic exposure for Serafín's car hangar and body shop.
